90% OF ALL CONNECTED
PRODUCTS FAIL

Usually not because of the technology, but because of the wrong decisions. We make sure your idea works, as a production-ready product with a profitable business model

Why do most IoT projects fail?

01 Assumptions

02 Business Case

03 Alternatives

04 Requirements

05 Technology decisions

06 Organization

Assumptions go untested

Key hypotheses about demand, users, or feasibility aren't validated early – risks stay invisible until they get expensive.

The business case stays vague

Investments focus on the technology instead of value, profitability, and economic viability – the commercial core remains unclear.

Alternatives aren't explored enough

One solution path is pursued too early, without comparing viable alternatives – better options go undiscovered.

Requirements keep changing

Requirements change constantly in the name of agility. Without disciplined management, scope and goals drift apart.

Decisions are made prematurely

Architecture and technology decisions are made before requirements are stable enough – leading to rework and costly detours.

Organization not ready for new products

The roles, processes, and know-how to run a connected product long-term are missing – market success fizzles out after launch.

Your insurance against the “90% trap”

Clarity before development

We answer the key questions before even a single euro goes into development.

Return on Learning

Every investment generates actionable insights – not just output.

First time right

Structured decisions avoid costly iterations and accelerate your path to market.

Our Services

Support across every phase of product development

Strategy & Consulting

Together, we sharpen your vision, validate the business model and technical feasibility, and define a clear roadmap.

Prototyping &
MVP

We make your idea tangible: with prototypes and a minimum viable product that uncovers technical risks early.

Series Development

From pilot project to industrial ramp-up, we support you in preparing and executing series production.

Certification &
Go-Live

Before your product goes live, we guide you through all certification processes and regulatory testing.

Operations &
Maintenance

We make sure your product stays reliable, high-performing, and secure in operation.

HOW WE SUPPORT YOU

Advise. Build.
Take ownership

IOX supports companies across the entire product development process.
We take on different roles - flexibly adapted to your goals, phase, and team.

Advisor

We support you as a coach and sparring partner in strategic, technical, and organizational decisions.

Builder

We join your team as developers and take ownership of hardware, software, design, or system architecture – hands-on and delivery-focused.

Team

We provide interdisciplinary teams – including design and specialized partners – and support products end-to-end all the way to operations.

Why IOX?

Because we don't hand off responsibility, we take it on
From idea to go-live - technically, strategically, and operationally.

Partnership as equals

We don't see ourselves as a service provider, but as a partner. We give honest feedback, challenge assumptions, and say no when that's the better path for your product.

The right team at the right time

We bring deep in-house expertise and complement it with a proven partner network when needed. That way, you have the right minds on your side in every phase.

Flexible where it counts

Whether at the start or mid-project: we step in exactly where you need support. We adapt to your structures to quickly create real value.

Focus on impact

We work as sparring partners on equal footing. Our goal is to move projects forward, strengthen teams, and enable decisions that create lasting impact.